Color ULTIME Hair Color Cream, 1.3 Black Cherry (Packaging May Vary)

I tried this dye in black cherry after my beloved L’Oréal Extreme Dark Red Brown BR1 was discontinued. Overall this is the closest match I can find to my usual color. The product goes on easily and has good gray coverage. My only complaint is that it does fade a little faster than I’d like. I thought it was a little weird that gloves weren’t included since it’s a box dye but it wasn’t a big deal for me since I have plenty on hand from years of using a salon color. I’ll keep hunting for a perfect replacement for my favorite L’Oréal color but this will be my go to color in the meantime.

I had compliments all the time on this color. Can’t find it in the stores only online.

Love the color and so easy to apply. Would definitely recommend.

Love this. Great color and price. I buy again and again. I have dark hair, the gray picks up red and looks great in sun.

Great price