

💜 Keep your color flawless, your hair hydrated, and your vibe effortlessly chic.
L’Oréal Paris EverPure Sulfate Free Brass Toning Purple Shampoo is a 23 fl oz professional-grade hair care essential designed to hydrate and neutralize unwanted brassiness in blonde, bleached, silver, or highlighted hair. This vegan, sulfate- and paraben-free formula uses hibiscus and purple dye to maintain vibrant, color-treated hair while being gentle enough for regular use. Ideal for millennials who demand both performance and ethical beauty standards, it delivers salon-quality results with a clean, conscious formula.













| ASIN | B0BL86YV6X |
| ASIN | B0BL86YV6X |
| Best Sellers Rank | #6,781 in Beauty ( See Top 100 in Beauty ) #409 in Hair Shampoos |
| Customer reviews | 4.6 4.6 out of 5 stars (1,638) |
| Date First Available | 5 January 2023 |
| Item model number | 0071249645499 |
| Item model number | 0071249645499 |
| Manufacturer | L'Oréal Paris |
| Manufacturer | L'Oréal Paris |
| Product Dimensions | 21.36 x 7.99 x 21.36 cm; 652.04 g |
| Product Dimensions | 21.36 x 7.99 x 21.36 cm; 652.04 g |
M**8
I have highlighted Asian hair, so purple shampoo is essential to keep unwanted brassiness under control. I've tried several brands, but keep coming back to this one. It's gentle, doesn't overdry my hair, and helps tone down the warm, brassy hues that can make highlights or bleached hair look dull. The large size is affordable, and it lathers well without leaving residue. My hair feels soft and manageable after use, and it pairs perfectly with the matching conditioner to keep my highlights looking vibrant. For anyone with blonde, silver, or even highlighted brown or black hair, this purple shampoo delivers noticeable results.
E**H
Deja suave el cabello y mantiene el color brillante
L**D
Huele muy bien, deja el cabello sedoso y brilloso. En este tipo de neutralizadores en general dejan el cabello seco pero me encanto que este no es así. Me dejo mis canas bien matizadas.
O**A
Works really well but with constant use leaves sculp dry and itchy
C**T
On sale it is a great product for streaked or tinted hair
Trustpilot
3 weeks ago
2 days ago