EM COSMETICS Lip Cushion Tinted Lip Luminizer, Tinted Lip Balm, 1.6 g/0.05 oz (Venetian Rose)

I have been using these lip products for a while and I just discovered you can purchase them on Amazon Prime now! I love Em Cosmetics as they have many products that I use every day and this is one of them. Magic Hour is my favorite color, and it was my favorite in their gloss which unfortunately they don’t make anymore. As for the product itself it’s very moisturizing and has a great color payoff.

Love the color and moisturizing for my lips

Very pretty lip color. Only wish that I can retract the lipstick.

To Amazon's fault, it looks like I got a used product so I cannot comment on the color, texture or payoff. But the initial impression is that it is costly for the packaging. First of all, packaging feels cheap - like e.l.f. or NYX product. Second, the product does not retract so do not twist it too much. And lastly, it feels way to light that there does not seem to be a lot of product in it - then again, the one I got seems used. For a brand that does not want to add more noise to the market, this seems like more noise. Nothing startling or unique at this price point.

I got the shade Magic Hour and it’s SO gorgeous. It looks so natural but like evens out my lip tone. So easy to reapply and so hydrating!!

Bad design. Dont make the mistake of twisting it too much. The lip balm doesn’t retract once you turn it. I had to throw out my first stick for that reason

I have the lip cushion in almost every color! The formula is a soft, nourishing jelly balm texture. They're reminiscent of a lot of popular K and J beauty products, but you'll still be hard pressed to find anything in colors as unique as these. In general, Em Cosmetics always produces the most flattering and nuanced colors. This line especially is difficult to find a color that doesn't look good on you! The only thing to keep in mind is the twisting mechanism. It only twists up, so be careful not to over do it. Otherwise, if you're curious about the brand, or want to try this type of lip product, definitely start with these!

yea the lipstick color is cute (tho really really delicate consistency), but the applicator is horribly designed. you can’t un-rotate the applicator once you rotate it, which was what I did when I first got it because I wanted to see how much product there was. Wasted so much product because of that. Who even designs a lipstick that can’t turn counterclockwise!?