Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success

I just wish the book came in a native Kindle version. Also wish that the book told more about Herb Kelleher - hence only 4 stars out of 5.

Loved the book. Had to go and re-order another one. The quality of the binding was not up to par. I believe it was the sellers fault not the author or publisher of the book. We bought it great book just be careful that you get a fresh new copy.

Can’t put it down!

I am totally amazed at the incredibly suspicious "shovel's of accolade" being heaped about Southwest Airlines. I am up-in-the air wondering if Herb Kelleher had the chance to review it before it was published and, whether or not, he was actually satisfied with this national bestseller.The first eighty pages was great reading, but then the authors get repetitive and extremely obnoxious to the point where standing behind a revved-up jet engine and lighting a smoke was preferable. I purchased this book because it was supposed to be the business book to read for the entire year. The horrors! (hehehe) The fact that wizards like Tom Peters and Ken Blanchard would wholesale themselves!What gives Southwest it's incredible impact upon the airline industry is their strong culture and people power. This enables them to be the 'price leader,' but they get uppity and lose traction when it comes to performance as a 'value leader.' Don't get me wrong. Southwest Airlines is the only U.S. carrier to be profitable every year since 1973. They have been extremely successful at forcing the rest of the industry to restructure, be more competitive and provide better service in their markets. Herb Kelleher had to combat several adversaries to stay in business to succeed. He has become a legend in the industry.There are critics who believe Southwest is a 'cattle-car' airline. Believe it or not, there are experts who will concur that the reason their performance is so great is because they do not have anything to offer in the first place, except price.Southwest Airlines cannot be everything to all people. They supply a niche that only works in large markets. It is sheer hell to fly from Orlando to San Diego. It took four stops! If I got stuck in-between legs, too bad. I was on my own for the night. The same aircraft that started in Providence had restrooms that decomposed and did not get cleaned until arrival at the final destination in Portland. And whew, it smelled! This is due to the quick turnarounds that MANAGEMENT enforces. The flight attendants tossed jerky-treats to everyone while they huddled in the back of the plane with bags of food from Burger King and oversized ice-cold drinks. Sorry, but I recall not too many people on that flight felt it was exceptional customer service. This type of service is common enough to see for yourself.The authors are not balanced on the issue of customer service. Airlines such as US Airways and Delta Airlines provide fabulous service. If they didn't, they would be out of business. Don't be too quick to condemn the majors! Yes, the infrastructure of the majors is flawed, and they will go out of business, but for different reasons. The point is not to shoot arrows at them without better analysis.The book would have been more valuable had there been more analysis. The authors had no right to interlace their own philosophy and value system into a book that was suppose to highlight Southwest Airlines and Herb Kelleher. It had the potential to be a great business book. There are valuable morsels of peanuts tossed thoughout the book. There are some great moments and some wonderful pictures, provided you don't develop an allergic reaction.

Love how informative this book is , just 4 stars for coming bent

Very good read. The book is written largely using stories and there is a lot to learn from how to treat people the human way.Recommended if you are looking to get ideas on how to develop a fun and productive culture.

This book is great! It tells the story of how southwest airlines was created and up to 1996. now this may sound boring, but it's not. This story was told by a husband and his wife who do seminars in san diego. southwest does the opposite of how most businesses conduct their business. they are a people company where clearly they say that the employee comes first. southwest is not the biggest airline company, but they are the most profitable and most successful company on many fronts. they have never furloughed an employee and they started profit-sharing with every employee by choice. hard to explain this book. basically it's a totally new way to conduct business and to treat employees. easy to say that they are definately the funnest and most company to work for. This is a must read for anybody planning a small or large business. READ THIS BOOK!

Now it's dated, almost 20 years on it still shows how a company can make a difference and beat the odds if everyone pulls together and the employees are VALUED parts of that team. You can't run a company and treat the employees like you hired them to mow your lawn. They prove a valued asset will work harder and pull harder and their family will support that when the payoff equates to the effort. Give your employees some skin in the game and they'll go the distance. Proven right here.

This book was loaned to me by one of my former manager whom I regard as a true leader.Having read this amazing storytelling of customer driven business supported by such a strong team spirit, I wonder why it took me more than a year before reading it!Everytime I hold this book in my hand, I silently say thank-you to my former manager. This is the best book on business initiative. It is a MUST read especially if you are in the same line of business-Commercial Airline.There is so much to learn here and it will be shameful not to be able to implement at least some of the skills/tools featured here. I bought it when I finished to read it. Thank-you Philippe! Nuts!: Southwest Airline's Crazy Recipe for Business and Personal SuccessNuts!: Southwest Airline's Crazy Recipe for Business and Personal Success

A great read for all HR and management professionals who want something light and easy that has the potential to spark ideas.

Proves that success in business comes from counterintuitive thinking - being different, breaking the mould.And engaging all of the staff in the vision for the business

Absolutely fabulous and mind boggling on how simple things are at Southwest. I work with an airline too and find Southwest approach to things is very simple and direct. Great reading. Highly recommended.

Will read over my next holiday. Did take a while to come!