Alex Costa Hair Clay for Men by Forte Series Extreme Hold Men's with Natural Ingredients to Add Texture, Volume and Definition to Thick/Coarse Hair Premium Men's Hair Styling Products

My tween son has been using Costa Hair Clay for Men by Forte Series Extreme to rock the trendy messy hair look, and it works perfectly. It gives him that effortless, tousled style without looking greasy or stiff. The hold is strong enough to keep his hair in place all day, but it still feels soft and natural — exactly what a messy hair style needs. It’s easy for him to use himself, and it doesn’t leave any residue or weigh his hair down.

I just bought 10 more of these in case the formula changes in the future. If any of the Forte workers are reading, PLEASE DON'T CHANGE ANYTHING WITH THE FORMULA!!! I will buy this for life and recommend to others if nothing changes! Great product- I was looking for something to replace Kevin Murphy Night Rider because Kevin Murphy had changed their product so that hold was lacking and it was no longer really matte. This product is great- holds all day, makes my fine hair look more full, truly matte finish. I am an east Asian guy so my hair is straight FYI. Yes it's a tiny bit stiff and difficult to remove from the container but I think it's just how things go if you want to have a product that really keeps your hair in place all day without falling. I'm buying the product for the hold and look, not for a very tiny inconvenience of pressing a little harder to get it out of the container. Doesn't really smell like anything to me. Hold is stronger than Hanz de Fuko Claymation, this is more matte, and it doesn't make your hair clump up as much. Doesn't really look like you have any product in your hair either, if you use the right amount. Claymation isn't bad but this is better. AS LONG AS IT DOESN'T CHANGE! Oh god I'm so sick of companies changing their hair products and then I need to search for new ones hahah.

I have really thick hair and have struggled to find a good product that lasts throughout the day. This stuff has been the best thing I’ve found so far for keeping my hair intact throughout the day. Like some of the other reviews, this clay is rather hard but I just run it under my hair dryer for a few seconds and it softens it up pretty well.

What good is the hold if you can’t even get the product out of the jar? The clay is hard as rock right from the onset. After spending several minutes trying to mold the product into the hair, it actually holds pretty well. But to go through the tough application process each morning makes this product almost unusable.

Can we discuss the irony of this product? We spend countless hours over the years washing our hair and trying to ensure it is clean and fresh smelling. Then, in an effort to look EVEN BETTER, we smear clay over our hair to ensure it is in position tighter than an big-haired 80s 'do held together with pins and hairspray! Having pointed that out, let's be clear- this stuff rocks. I have hair that is thinning and has been since birth, I believe. It is this thin, delicate stuff that can't stay in place because the lightest breeze will have it flying all over the place. Put some of this stuff in and it is as solid as a rock. As long as I don't touch my hair, no additional brushing needed through the day. It is set and forget - a man's favorite phrase outside of the bedroom! It holds like a rock! The only detraction is its smell. It is clay. It smells like clay. I guess you get what you get. Not sure that I want to smell like clay, but it does not linger and the wife does not complain about it. She complains about EVERYTHING ELSE, so either she's just burnt out (something she SWEARS will never happen - her job is NEVER done) or her sense of smell is impaired (also a no, she has the nose of a bloodhound), or the scent tends to diffuse over a short period of time. No stain is left on either clothing or bedding. Easy to put on - just dab a bit onto a couple of fingers, rub them into the palms of your hands, run them through your hair and soon, you too will have dried mud in your hair and BE HAPPY ABOUT IT!!! All joking aside, this is a product that I never run out of and am sure to have with me everywhere I go, as I use it daily. Great product at a fantastic price - salon looks at K-Mart prices!

I’ve been using this product for over 2 months and before i was using pomade. I have insanely straight hair and have been desperate for that wavy messy look. I tried many methods and products but they either didn’t work or damaged my hair. Then i tried clay after seeing a bunch of videos on it and i could tell you it’s a great replacement for pomade if you have straight hair. Its only hard to use once you first use it but after a while its easy. It could honestly go for any look you’re going for, nice and neat or wavy and messy. It could also last the whole day without going flat at all. Mandatory for straight hair, best purchase I have made for my hair!

Hair clay is pretty thick and solid trying to scoop out product. Definitely feels like bees wax. Scent is waxy smelling. Hold is pretty good. Not sure how I feel about it. I'm leaning more towards the bad then the good at the moment. I find myself reaching to use other products than this.

Really does hold flyaways for at least an entire day. On the other hand it’s very hard to remove from your hands, it’s essentially pure wax. It’s also very costly for what it is.

If you have thick hair, this is likely your to-go product. I have tried many hair clays in the past and before this one I was using Hanz de Fuko's Claymation. For my type of hair (very thick, a bit wavy), there is no clay that offers the same hold as this Forte Series one. I live in London and during winter at times the wind is very strong, but my hair does not move at all. In contrast, with Claymation, strong winds almost always ruined the shape. Same applies to humidity, it holds way better under light rain than others (although I have always had an umbrella when facing heavy rain, as you should with any clay or hair product). In terms of texture, I would say Forte's is also superior. Just do not use too much, otherwise your hair might get a bit spiky (natural con of having a stronger hold and being a heavier product). Regarding appearance of the product, it pretty much looks like Claymation, but heavier. Make sure you warm it up between your hands enough before applying. It is also slightly scented (Claymation is not), but the soft smell is pleasant, I would say. The product is pretty easy to use and it is "almost" water soluble. I have shower again before bed to remove it. If I try to remove it just with water, it mostly gets cleaned out, but I can still notice the original shape from when I applied the product as I blow-dry my hair. To remove it completely, I add a tiny bit of conditioner and it does the trick. Many reviews say this clay is not easy to use and I was concerned about it before buying. However, I can now say that find those reviews inaccurate. It gets removed easily as you wash your hands, what makes me think that either those people have (too) long nails or they are doing something very wrong. It is in fact a bit harder to get the product out of the package compared to others, but it is also not as hard as people sound here. If this is your concern, give it a try. And you think it is too hard, blow-dry the product a bit beforehand as it smooths it considerably (the producer suggests that as an easy option).

pesima cera es tan dura que para flotarla en la manos y cuando te la quieres poner en el cabello para peinarte te arranca los cabellos de lo dura que esta no la recomiendo ahora veo porque estaba en oferta y tenia un gran descuento jamas la volvere a comprar

Bon produit

Exactly what I was looking for. Strong hold that tames curls with a matte/dry look. Yes it is very hard but a bit of effort or use your blow dryer to soften and you’re on your way. Also love the scent. Light and masculine. Assuming the price doesn’t go up I may be a customer for life