







💜 Turn heads with every shimmer — be the trend, not the follower!
L’Oréal Paris Feria Multi-Faceted Shimmering Permanent Hair Color in 721 Dusty Mauve delivers vibrant, multi-tonal color with 3X shimmering highlights. This vegan, alcohol-free hair dye kit includes a Bonding Care Complex Conditioner that strengthens hair by up to 40%, ensuring long-lasting color and healthy-looking locks. With over 50 bold shades inspired by cutting-edge fashion, Feria offers salon-quality, permanent hair color you can apply at home—perfect for millennials seeking edgy, trendsetting looks without the salon hassle.








| ASIN | B0751ML12H |
| Best Sellers Rank | #156,668 in Beauty ( See Top 100 in Beauty ) #2,040 in Permanent Hair Color |
| Brand | L'Oreal Paris |
| Brand Name | L'Oreal Paris |
| Color | 721 Dusty Mauve |
| Colour | 721 Dusty Mauve |
| Container Type | Multi-part container |
| Customer Reviews | 4.2 out of 5 stars 900 Reviews |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Kit |
| Item Weight | 200 Grams |
| Item form | Kit |
| Manufacturer | L'Oreal Paris Hair Color |
| Material Features | Hair Strengthening |
| Material Type Free | Alcohol Free |
| Number of Items | 1 |
| Package information | Multi-part container |
| Product Benefits | Hair Coloring |
| Product benefits | Hair Coloring |
| UPC | 071249359877 |
| Unit Count | 1.0 Count |
K**I
Love this color and it is getting more difficult to find. Color does NOT fade quickly. The shimmer makes the gray hair blend naturally.
B**D
I will definitely will love to buy this again too bad is out stock hopefully they will restock again 🙏
H**R
One of my favorite colors ever! Don't let the picture on the box fool you. If you're naturally a Dark Blonde, you get a beautiful vibrant shiny shade of teal. My local stores haven't had this in stock for quite some time so happy to find it online and at a lower cost.
J**S
Made my hair more purple than I expected but I still love it . Unfortunately it doesn’t last very long, but does fade very nicely. Toward the end it looks blonde with pinkish highlights. Got lots of compliments.
L**G
Not an easy color to find. Delivery was well packaged and super speedy. Thank you so much... I will be back!
Trustpilot
3 weeks ago
2 months ago