AG Hair Cosmetics Liquid Effects Extra-Firm Styling Lotion for Unisex - 8 oz

Don't be fooled by the name of this product. It is one of the best strong hold gels out there and is one of my absolute favourites. It applies smoothly, and can be applied after brush styling or brushed through using a styling brush. Once applied, this gel keeps my curls defined in high humidity or even in snowy winter weather. It has become a staple styling product and works well with the AG Fast Food Leave-In and the AG Recoil Curl Activator.

This product works ok, I purchased because the company no longer makes its hard jel. It isn’t as scalp lifting as hard jel, but good as a second best. It doesn’t leave a lot of flaking or residue in your hair, but does give your hair some body. It has a very light fragrance not offensive. Give it a try.

Still my favourite gel I've ever used - really nice, smooth consistency that adds great hold and definition to my curls. Easy to scrunch out, leaving hair soft and shiny with no sticky residue or feeling of buildup. Usually I can just re-activate it with a little water each day to refresh my hair.

Très bon produit. Mes cheveux sont beaux

BEST GEL EVER! this is my #1 product for curly hair as the stickiness creates a shell that doesn't let the humidity affect my hair. The smell and hold of this product are amazing, it's easy to apply and curls my hair instantly. I can't say enough amazing things. It's amazing!