wet n wild Mega Last Incognito All-Day Full Coverage Liquid Matte Concealer, Light Honey

I've been using this brand for years now and it works so well. It's one of the cheapest ones out there and it works wonderful. It has great coverage, blends well, is not heavy, and gives a shiny appearance. It pairs really well with the Wet n Wild foundation. I've been using these two for years and would not dream of changing it. I had tried some other brands before but I always end up coming back to this one. The price is great and it looks great too! If you are looking for something that's cheap but looks high quality on your face, I highly recommend giving this one a try.

Omg amazing. I would like to give thanks to the “try on” option Amazon has. Ordering online, especially makeup is always a gamble so I was worried that this wouldn’t match my skin tone but I tried the try on option- in different lighting of course and picked the one that looked the best and the match was PERFECT. not only that but I have oily and textured skin so I was worried it would cause me to get really oily or that the product would break apart after application but this didn’t do that. It’s such a good bang for your buck. I applied after sunscreen and it didn’t look weird or cakey. I blended very well and lasted me hours. I mainly got this to cover my dark spots and it worked well. They were maybe 20% visible after application.

This stuff should come with a makeup sponge for blending. The coverage is great, but the application is messy because it requires some stippling action. The tone is perfect under my foundation, and it dries well without drying my skin. A little of this product goes a long way, which is great, but it means less may be more if your skin is anything like mine.

The Wet and Wild Incognito concealer is great - I purchased more right away because it impressed me so much. The applicator shape allows the concealer to go on very smooth and you can cover a lot of area with out having to re-dip a lot of times. It's a time saver. The color is a great match (concealer shade Medium Golden, I wear NC42 (winter) & NC44 (summer) in Mac cosmetics in case that helps, Medium Golden would be a good color match for Medium-tan skin tones). The concealer's texture is light so you can build it if you want or need. Formula really glides well. For me, it is a solid medium coverage concealer that I can layer to make it full (I apply two layers on any areas I need more coverage, then use a beauty blender to blend it in). I have hyperpigmentation/darker areas to cover so for a normal person with out dark spots - you wouldn't need more than 1 coat. Does not crease and does not look cakey. Great price and convenient because you can get it on Amazon or drugstores.

This product is amazing! and the price is the best part. it give you full coverage, is not cakey and gives you everything a high end concealers does.

I really like the consistency and it worked great under my eyes (no eye irritation). But the medium neutral is way too orange for my fair olive skin. Wish they had a light olive color.

was lowkey scared to purchase cuz the reviews are a little mixed. thankfully, i am very happy i got this concealer!! it is easy to blend out (i use a brush) and has a smooth finish. i’ve also never had creasing. the coverage is also pretty good. stays on while crying!! i used to use elf concealer, but i like this one way better. not to mention how affordable it is!! would recommend

i love her, she glides on easily, blends and melts like a dream and stays onthank you wet n wild i love you my under eye bags are gone