

✨ Protect your color, perfect your shine, and own every look.
Joico K-PAK Color Therapy Shampoo is a sulfate- and paraben-free formula designed specifically for color-treated hair. It combines keratin, African Manketti oil, and argan oil with innovative SmartRelease technology to protect hair from pollutants, repair damage, and maintain over 82% of color vibrancy after 18 washes. Ideal for professionals and color enthusiasts seeking salon-quality care that boosts shine, elasticity, and long-lasting color.











| ASIN | B08DL6Z12N |
| Best Sellers Rank | #7,583 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #212 in Hair Shampoo |
| Customer Reviews | 4.7 4.7 out of 5 stars (6,377) |
| Item model number | 2620550 |
| Manufacturer | Joico |
| Product Dimensions | 3 x 3 x 11 inches; 2.11 Pounds |
| UPC | 074469516532 074469517263 |
L**S
Great shampoo for color treated hair
My go to shampoo for protecting my color treated hair. Leaves hair soft and manageable. Great product!
T**)
Works well for vivids
I have blond hair in front and purple hair on the bottom back. I started using this to ensure my hair stays healthy. So far so good. My vivids stay bright and blond stays nice. Great product!
Z**A
Good Stuff
Smells great and makes my hair feel good!
K**N
Loovve
Absolutely love this shampoo. Make my hair so clean and its not heavy
F**R
Definitely worth the price
Best shampoo for treated hair
K**R
Great product
Always a favorite.. been using for over 30 years…packaging getting smaller and smaller like a few other shampoo but still a better price then stores that specifically sell this line of care..
D**Z
A great investment for that new color!!
I bought the shampoo and conditioner combo. I recently made a HUGE investment in going back to blonde and wanted to try a color protecting shampoo and conditioner. After much research that would not break the bank, I decided to try Joico. The claims are: Joico K-PAK Color Therapy Color-Protecting Shampoo and Conditioner | For Color-Treated Hair | Boost Shine | Improve Elasticity | Repair Breakage | Rebuild Damaged Hair | With Keratin & Argan Oil When I use these two together, I have seen an improvement in shine and elasticity. My fine straight hair is smooth and smells wonderful. I do notice that there is minimal tangling in my hair (My hair has a mind of its own and is sometimes difficult to deal with). The quality is up there with the salon brands and as you know the better the product the less you have to use so it will save money in the long run. If you are going to invest in color for your hair do your research and pick a brand that will keep that bright shiny new hair for the longest period of time between colors. This may just be the brand for you!
R**A
I've been using this for 5 years straight!
An long-timd avid joico k-pak user here! I have tried many formulas, but this is truly the best for colored hair. Double up on the shampoo in the shower and just condition the ends and your hair will stay keep it's color. Pro-tip, it really does pay to buy the big bottles AND the pumps. You can control how much comes out this way. This is a heavily scented shampoo and condition, so keep that in mind. I also love to pair it with the joico masks. I have used this on long, short, blonde, brown, and fried hair. It is my tride and true.
S**Y
Not what was expected. Thought the shampoo bottle would come in bigger size… it came in a travel size and does not have a nice scent to it at all. Disappointed. 😔
C**A
Sia io che mia mamma abbiamo capelli molto delicati e sottili, oltre che grassi alla cute con punte molto secche. Grazie a questa linea di prodotti, i capelli hanno nuova vita: lucidi, leggeri ma idratati, sembrano più sani. I capelli si ingrassano molto più lentamente e al contempo le punte rimangono idratate. Tendenzialmente uso prodotti senza siliconi, ma questa linea è davvero irresistibile per i risultati che da. Non la uso ad ogni lavaggio ma alterno con prodotti più green e posso dire che l'effetto sgrassante/riequilibrante della cute che da permane anche nei lavaggi successivi.
V**A
È arrivato rotto
S**A
I am so glad I discovered this shampoo. I have color treated hair that is fine in texture. So many shampoos are too heavy for my hair type and leave it feel it feeling "weighed down". This has to be the best shampoo that I have used - it leaves my hair clean, but feeling moisturized, and protects the color. My hair does not feel like it is has a residue on it and it does not get greasy the next day. Only a small amount of shampoo is needed to get a good lather.
P**A
Regularmente. Adoro
Trustpilot
4 days ago
5 days ago