B.app is the brand of Professional Hair Products 100% Made in Italy, dedicated to those seeking authentic Salon quality even at home. The efficacy of the result is due to haircare Formulas tested by professionals in the sector, latest-generation Ingredients, and innovative Products in keeping with the main trends in the international professional sector. The high quality of the formulas and the easy-to-use products guarantee maximum results even if used individually, but for authentic Salon Quality, B.app recommends the complete program: the 3C RULE. Each program is available for all types of hair needs. 3C Rule : Phase 1 Cleanse Cleansing the hair with the shampoo is the departure point of any program. Choosing a professional product makes it possible to properly balance the washing and soothing aspects, leaving the hair clean, toned and soft, without the static electricity effect. Phase 2 Conditioning The application of a cream, either a conditioner or a mask, makes it possible to nourish and disentangle the hair, removing the frizz and static electricity effect and sealing the structure of the shaft for a healthy, full-of-life appearance. Phase 3 Completion Completing the program with a pre-styling or post-styling product specifically studied for conditioning the hair makes it possible to obtain the best possible result, leaving the hair shiny, silky and with perfect style hold from the base to the ends.
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