---
product_id: 48721917
title: "London The Only 1 Lipstick, 51 Best Of The Best, 3.4 g"
brand: "rimmel"
price: "A$16"
currency: AUD
in_stock: true
reviews_count: 8
category: "Rimmel"
url: https://www.desertcart.com.au/products/48721917-london-the-only-1-lipstick-51-best-of-the-best
store_origin: AU
region: Australia
---

# Long-lasting wear for hours Ultra-comfortable, weightless matte finish Hydrating squalane infusion London The Only 1 Lipstick, 51 Best Of The Best, 3.4 g

**Brand:** rimmel
**Price:** A$16
**Availability:** ✅ In Stock

## Summary

> 💋 Own your look with the only lipstick you’ll ever need!

## Quick Answers

- **What is this?** London The Only 1 Lipstick, 51 Best Of The Best, 3.4 g by rimmel
- **How much does it cost?** A$16 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.au](https://www.desertcart.com.au/products/48721917-london-the-only-1-lipstick-51-best-of-the-best)

## Best For

- rimmel enthusiasts

## Why This Product

- Trusted rimmel brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Moisture Boost:** Infused with squalane to keep lips luscious and hydrated
- • **All-Day Confidence:** Bold, deep red that stays vibrant through your busiest days
- • **Effortless Elegance:** Weightless matte formula that feels like nothing but looks like everything
- • **Precision Application:** Use with a lip brush for flawless, bleed-proof color layering
- • **Versatile Shade Range:** 15 curated shades for every mood and moment, from subtle to statement

## Overview

Rimmel London The Only 1 Lipstick in 'Best Of The Best' is a 3.4g deep red lipstick that combines intense, long-lasting color with hydrating squalane and a lightweight matte finish. Designed for all-day comfort and vibrant wear, it offers a versatile shade perfect for professional and social settings alike.

## Description

Product Description Rimmel London the only one lipstick in Best Of The Best. Available in 15 different shades, the only one lipstick has a shade for every occasion, from subtle pinks and nudes an elegant for daytime, to bold, vivid reds to complete a night time look. Line lips with Rimmel London Exaggerate lip liner to create the elegant base. Use a lip brush to apply this gorgeous all-in-one lipstick, this will give you much more control than applying straight from the stick, blot your lips using a tissue and layer on another coat, this sequence really helps to prevent your lipstick from bleeding, with a long lasting effect. The first lipstick of its kind, the only one is set to challenge lipstick history. A distinctive multitasker, it excels in everything you look for in a lippie. Discover intense, high-impact shades. Enjoy an ultra-comfortable, weightless feel and indulge lips in luscious moisture. Rimmel London believes that how we look should always be cool, irreverent, never predictable and always evolving. Rimmel is not perfection or intimidating; it’s urban, eclectic and edgy. It is expression with no rules. It is real, it is accessible. Live the London look. Directions Wind the lipstick about 5mm upwards, and either apply directly or use a lip brush to spread colour onto the lips. Please be careful not to wind the lipstick up too high as there is a risk of it breaking. Safety Warning For external use only Box Contains 1 x Rimmel London The Only Lipstick, Best Of The Best

Review: Bought because it was cheap but really impressed. - I got the shade Revolution Red for my Maleficent (live action version) Halloween costume because it was a deep red and it was cheap. The colour is a cool toned deep red and was surprisingly flattering on both myself (very fair skin/auburn-light brown hair and blue eyes) and my sister (more of a tanned skin tone with brunette hair and brown/Hazel eyes). I was actually really impressed by how long it lasted (even while eating a lollipop when trick or treating with my niece and nephews) - it's not an all-day kind of lasting because it is a lipstick and not a liquid lip but we were out for a good 2 hours and it stayed put throughout and it was really comfortable to wear too. It's a matte-ish finish (not quite matte but not glossy), really lightweight and not at all drying. Definitely going to grab some more shades! Oh, I just read some of the other reviews too - mine came sealed and brand new so no problem there for me.
Review: Good colour - Good colour n lasting effect

## Features

- All in one lipstick does it all — delivers colour, moisture, comfort and staying power
- Best Of The Best is a deep red
- Ultra-comfortable, weightless feel
- Drenches lips in luscious moisture
- Gorgeous colour stays put for hours and hours

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B015CMGTL4 |
| Age Range Description | Adult |
| Benefits | Hydrating |
| Best Sellers Rank | 66,842 in Beauty ( See Top 100 in Beauty ) 772 in Lipsticks |
| Brand | Rimmel |
| Brand Name | Rimmel |
| Colour | Red |
| Container Type | Tube |
| Coverage | Full |
| Customer Reviews | 4.2 out of 5 stars 961 Reviews |
| Finish Type | Matte |
| Finish type | Matte |
| Global Trade Identification Number | 03614221187395 |
| Item Dimensions | 23 x 23 x 84 millimetres |
| Item Form | Stick |
| Item Weight | 3 Grams |
| Item form | Stick |
| Lip Color Type | Lipstick |
| Lip Color Undertone | cool |
| Manufacturer | Coty |
| Material Type Free | Silicone Free |
| Number of Items | 1 |
| Package Type Name | Tube |
| Product benefits | Hydrating |
| Skin Tone | All |
| Skin Type | All |
| Special Features | Long Lasting |
| Special Ingredients | Squalane |
| Special ingredients | Squalane |
| Specialty | Long Lasting |
| Target Audience | Women |
| UPC | 072671179705 |
| Unit Count | 3.4 gram |

## Product Details

- **Age range (description):** Adult
- **Brand:** Rimmel
- **Colour:** Red
- **Finish type:** Matte
- **Item form:** Stick
- **Material Type Free:** Silicone Free
- **Product benefits:** Hydrating
- **Skin tone:** All
- **Special ingredients:** Squalane
- **Speciality:** Long Lasting

## Images

![London The Only 1 Lipstick, 51 Best Of The Best, 3.4 g - Image 1](https://m.media-amazon.com/images/I/414+pW+f4CL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Bought because it was cheap but really impressed.
*by L***5 on 8 December 2019*

I got the shade Revolution Red for my Maleficent (live action version) Halloween costume because it was a deep red and it was cheap. The colour is a cool toned deep red and was surprisingly flattering on both myself (very fair skin/auburn-light brown hair and blue eyes) and my sister (more of a tanned skin tone with brunette hair and brown/Hazel eyes). I was actually really impressed by how long it lasted (even while eating a lollipop when trick or treating with my niece and nephews) - it's not an all-day kind of lasting because it is a lipstick and not a liquid lip but we were out for a good 2 hours and it stayed put throughout and it was really comfortable to wear too. It's a matte-ish finish (not quite matte but not glossy), really lightweight and not at all drying. Definitely going to grab some more shades! Oh, I just read some of the other reviews too - mine came sealed and brand new so no problem there for me.

### ⭐⭐⭐⭐ Good colour
*by S***J on 6 December 2023*

Good colour n lasting effect

### ⭐⭐⭐⭐⭐ A lustrous beauty product
*by M***B on 21 June 2021*

I was pleasantly surprised, it the perfect shade for my skin tone, I got lots of compliments, it stayed on after meals, more importantly even with when I wore masks, value for the price,I will definitely buy again and will try other shades too.

## Frequently Bought Together

- Rimmel London The Only 1 Lipstick, 51 Best Of The Best, 3.4 g
- Rimmel London Lasting Finish Lipstick, 30 Dark Red, 4g, Packaging May Vary
- Rimmel Lasting Finish Lipstick 001 River-Ting Red, Creamy Satin Finish, Long Lasting 8 HR Wear, Comfortable Formula, Rich Pigment

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.com.au/products/48721917-london-the-only-1-lipstick-51-best-of-the-best](https://www.desertcart.com.au/products/48721917-london-the-only-1-lipstick-51-best-of-the-best)

---

*Product available on Desertcart Australia*
*Store origin: AU*
*Last updated: 2026-02-23*