---
product_id: 48278308
title: "How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity"
price: "A$91"
currency: AUD
in_stock: true
reviews_count: 12
url: https://www.desertcart.com.au/products/48278308-how-to-style-your-brand-everything-you-need-to-know
store_origin: AU
region: Australia
---

# Ranked #413 Advertising books 664 reviews, 4.7⭐ avg Covers logos, fonts & colors How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity

**Price:** A$91
**Availability:** ✅ In Stock

## Summary

> 🎨 Style your brand, own your story, and never blend in!

## Quick Answers

- **What is this?** How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity
- **How much does it cost?** A$91 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.au](https://www.desertcart.com.au/products/48278308-how-to-style-your-brand-everything-you-need-to-know)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Flexible Learning:** Dip in or follow fully—perfect for new brands or rebrands
- • **Proven Bestseller:** Trusted by 664+ readers with a 4.7-star rating
- • **Consultation in a Book:** Get a personal brand styling session anytime, anywhere
- • **Visual Style Blueprint:** Expert advice on logos, colors, fonts, and design elements
- • **Brand Clarity Masterclass:** Step-by-step guidance to define your unique brand identity

## Overview

How to Style Your Brand by Fiona Humberstone is a bestselling, highly rated guide that acts like a personal brand styling consultation. It offers clear, actionable advice on defining your brand’s message and visual identity, including logos, colors, and fonts. Perfect for entrepreneurs and managers looking to create or refresh a distinctive, authentic brand presence.

## Description

How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity : Humberstone, Fiona: desertcart.co.uk: Books

Review: Insightful and hugely enjoyable - Preparing to update my business' website and wanting to take the opportunity to re-evaluate how my business is presented, Fiona's book could not have come at a better time. It is very well organised and easy to read, guiding you through the process of defining what underlies your brand and how to translate that visually into an authentic style. I found the excercises that help you to get to the essence of your brand hugely enjoyable, and very insightful - I learned a lot about why I'm in business and felt motivated to make changes to how I do business, not only to what my business looks like. It's very powerful to be able to articulate this clearly and concisely, and it will help me a huge amount when the time comes to brief my graphic designer. If you're mystified by what shapes, colours and fonts might suit your brand and how to build that into a clear brand style, this book will show you how if you're willing to put in some work.
Review: Easy to navigate - Fabulously helpful book. Easy to navigate, it takes you on a simple, logical and surprisingly enjoyable, journey to the heart of your brand. By asking a series of questions Fiona gets you to think hard about your business and really really focus. This together with a new take on colours is all presented in a fresh engaging way making it a quick read. Though takes a bit longer to work through the exercises! Ideal for small businesses wanting to achieve a meaningful brand perspective without spending vast sums of money - even better if you are up for doing creative yourself as there's loads of guidance there too. So Heard the talk, read the book and applied the thinking; now the acid test - we brief an agency in 2 weeks time and will be using the brief and stimulus recommended by Fiona. I will report back as to whether they deliver a brand beyond our expectations!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 77,904 in Books ( See Top 100 in Books ) 102 in Advertising (Books) 223 in Small Business |
| Customer reviews | 4.7 4.7 out of 5 stars (665) |
| Dimensions  | 18.8 x 1.7 x 23.3 cm |
| Edition  | First Edition |
| ISBN-10  | 0956454534 |
| ISBN-13  | 978-0143068822 |
| Item weight  | 1.05 kg |
| Language  | English |
| Print length  | 208 pages |
| Publication date  | 11 May 2015 |
| Publisher  | Copper Beech Press |

## Images

![How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity - Image 1](https://m.media-amazon.com/images/I/31VJf7s3xuL.jpg)
![How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity - Image 2](https://m.media-amazon.com/images/I/41BJKmxgCjL.jpg)
![How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity - Image 3](https://m.media-amazon.com/images/I/41Boo+Xc44L.jpg)
![How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity - Image 4](https://m.media-amazon.com/images/I/41C7vt8sLUL.jpg)
![How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity - Image 5](https://m.media-amazon.com/images/I/41GmlZFPaBL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Insightful and hugely enjoyable
*by U***A on 17 May 2015*

Preparing to update my business' website and wanting to take the opportunity to re-evaluate how my business is presented, Fiona's book could not have come at a better time. It is very well organised and easy to read, guiding you through the process of defining what underlies your brand and how to translate that visually into an authentic style. I found the excercises that help you to get to the essence of your brand hugely enjoyable, and very insightful - I learned a lot about why I'm in business and felt motivated to make changes to how I do business, not only to what my business looks like. It's very powerful to be able to articulate this clearly and concisely, and it will help me a huge amount when the time comes to brief my graphic designer. If you're mystified by what shapes, colours and fonts might suit your brand and how to build that into a clear brand style, this book will show you how if you're willing to put in some work.

### ⭐⭐⭐⭐⭐ Easy to navigate
*by H***E on 24 May 2015*

Fabulously helpful book. Easy to navigate, it takes you on a simple, logical and surprisingly enjoyable, journey to the heart of your brand. By asking a series of questions Fiona gets you to think hard about your business and really really focus. This together with a new take on colours is all presented in a fresh engaging way making it a quick read. Though takes a bit longer to work through the exercises! Ideal for small businesses wanting to achieve a meaningful brand perspective without spending vast sums of money - even better if you are up for doing creative yourself as there's loads of guidance there too. So Heard the talk, read the book and applied the thinking; now the acid test - we brief an agency in 2 weeks time and will be using the brief and stimulus recommended by Fiona. I will report back as to whether they deliver a brand beyond our expectations!

### ⭐⭐⭐⭐⭐ Brilliant book
*by A***R on 8 April 2020*

A very easy to follow book and so useful for anyone starting a new business or updating an existing one. It is a brilliant book to read and follow written in a way that makes it so easy to see how branding will improve your business.

## Frequently Bought Together

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*Product available on Desertcart Australia*
*Store origin: AU*
*Last updated: 2026-02-05*