---
product_id: 44563911
title: "The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't Paperback – Illustrated, June 27, 2017"
brand: "carmine gallo"
price: "A$40"
currency: AUD
in_stock: true
reviews_count: 8
url: https://www.desertcart.com.au/products/44563911-the-storytellers-secret-from-ted-speakers-to-business-legends-why
store_origin: AU
region: Australia
---

# The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't Paperback – Illustrated, June 27, 2017

**Brand:** carmine gallo
**Price:** A$40
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't Paperback – Illustrated, June 27, 2017 by carmine gallo
- **How much does it cost?** A$40 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.au](https://www.desertcart.com.au/products/44563911-the-storytellers-secret-from-ted-speakers-to-business-legends-why)

## Best For

- carmine gallo enthusiasts

## Why This Product

- Trusted carmine gallo brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Full description not available

## Images

![The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't Paperback – Illustrated, June 27, 2017 - Image 1](https://m.media-amazon.com/images/I/71z6UsPkSvL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Very good book
*by J***R on March 26, 2025*

Great book

### ⭐⭐⭐⭐⭐ A Must For Anybody Who Writes, Presents Or Talks In Public
*by T***N on February 4, 2018*

Over the last 8 or 9 years I have read a fair few books on this topic, but none as good as ‘The Storyteller’s Secret’.How good is this book when it comes to advice on telling stories? So good that I’m going to ask all students on the next Coach the Life Coach course to read it because coaches need to be able to tell great stories if they are to separate themselves from the competition.What Gallo does brilliantly is collate some of the most memorable storytelling throughout history and dump them all in one place.You may have heard about how Steve Jobs crushed his presentation for the first iPhone by telling the audience he had three new launches to talk about, when he only had one.Equally, you may well know how an interview with Bill Gates went viral just because the Microsoft founder drank a glass of water.And you could have heard about how Starbuck’s CEO, Howard Shultz, exploded a company based on the back of a very short story that wasn’t even about coffee, but an experience.However, I doubt you will know that one of the greatest orators of the twentieth century, Winston Churchill, spent hours simplifying his speeches and removing as many words with too many syllables as possible.Or that Churchill’s first attempt at public speaking was an unmitigated disaster.Or even that probably one of the most well known televangelists in the world, Joel Osteen used to be a nervous bumbling wreck before and during sermons.And you may not know why the last two sets of examples I gave were both in sets of three.But all of that is revealed in ‘The Storyteller’s Secret’.Gallo’s book is a treasure chest of ideas for blog posts, giving presentations, telling stories to help clients and even writing copy for a website.He demonstrates time and time again the unequivocal power of storytelling with, not surprisingly, dozens of compelling stories of his own.

### ⭐⭐⭐⭐ Very well explained and recommended for everyone
*by R***E on October 11, 2022*

Very good book for everyone who doesn't know to tell his idea clearly.The problem with this copy that the font size is too small,I have to force my eyes in order to read.I recommend to change publisher who print this book for sell.

## Frequently Bought Together

- The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't
- Talk Like Ted
- The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience

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*Product available on Desertcart Australia*
*Store origin: AU*
*Last updated: 2026-01-22*