Is this product contain optical brighteners?

No, Woolite products don't have optical brighteners in them.

Is this product really as good as advertised?

Yes, it's really great for cleaning well while protecting fabric, elastic, etc. and keeping them from stretching out. Clothes come out very soft with a pleasant, very mild scent. My clothes last a lot longer when I wash them with Woolite. To me that's money saved, even if Woolite is a lot more expensive than what you'd pay for the "rougher" laundry liquids.

I have never used it on silk, but I use it on almost everything else. If you can wash it in cold water, I would assume you could use it on silk on the gentle cycle. Hope this helps.

What makes this “he” ok while original woolite is not? If I watered down my original woolite would it be safe for my “he” machine?

Because HE (High Efficiency) machines require a low-sudsing detergent, it is recommended that a HE detergent, is used in these machines. Excess foam can prevent proper tumbling action and therefore reduce cleaning. Also, the tumble action of front-loading, high efficiency washers creates more suds than the agitator actions of traditional washers. Woolite® brand detergents are safe for use in High Efficiency (HE) washing machines when they bear an HE symbol on the product label. We do not recommend using a diluted regular detergent in a HE machine. Before laundering any garment, in addition to following the instructions on our product's label, we recommend that you carefully read and follow the manufacturers' instructions on the care label sewn inside the garment and always follow the directions for use in the owner's manual for the washing machine.

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Woolite Damage Defense Liquid Laundry Detergent, 50oz

Product ID: 4040601

Details

Brand
Woolite
Item Form
Liquid
Material Type Free
Bleach Free
Scent
Sparkling
Unit Count
50 Fluid

🌈Fade Resistance

♻️All-Temp & Machine Compatible

🛡️Fiber Protection

A$50

Duties & taxes included

In stock

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Description

🧺 Keep your closet fresh, flawless, and future-proof with Woolite Damage Defense!

LONG LASTING FIT - Fit Protect formula preserves your garments’ original shape, so your style stays sharp and tailored, no matter how often you wash.
GENTLE YET POWERFUL - Free from bleach, phosphates, and optical brighteners, it delivers a deep clean without harsh chemicals—perfect for sensitive skin and delicate fabrics.
SHIELD YOUR WARDROBE - Advanced FabricGuard Complex defends fibers from stretching, shrinking, and pilling, keeping your clothes runway-ready wash after wash.
UNIVERSAL WASH PARTNER - Works seamlessly in both HE and standard machines across all water temperatures, making laundry day effortless and eco-smart.
VIBRANT COLORS ALWAYS - Fade Protect technology locks in bright, true-to-life colors so your favorite pieces never lose their edge.

Woolite Damage Defense Liquid Laundry Detergent (50oz) is a premium, fabric-safe formula designed to protect clothes from wear and tear, fading, and shape loss. Compatible with all washing machines and temperatures, it cleans deeply while preserving color vibrancy and fabric integrity without harsh additives.

Specifications

ASIN	B000VPBNJQ
ASIN	B000VPBNJQ
Best Sellers Rank	#5,796 in Health & Household ( See Top 100 in Health & Household ) #65 in Liquid Laundry Detergent
Brand Name	Woolite
Customer Reviews	4.7 4.7 out of 5 stars (8,800)
Date First Available	September 4, 2007
Formulation Type	Regular
Global Trade Identification Number	00062338779409
Item Dimensions	3.45 x 5.5 x 10.19 inches
Item Form	Liquid
Item Weight	3.6 pounds
Item model number	YLY-019
Liquid Volume	50 fluid ounces
Manufacturer	Woolite
Manufacturer	Woolite
Material Features	Natural
Material Type Free	Bleach Free, Dye Free, Phosphate Free
Model Number	YLY-019
Number of Items	1
Package Size Name	50 oz
Part Number	YLY-019
Product Benefits	Color Protection
Product Dimensions	3.45 x 5.5 x 10.19 inches; 3.6 pounds
Scent	Sparkling Falls
Skin Type	All
Specific Uses For Product	Color Safe
UPC	062338779409
Unit Count	50 Fluid Ounces

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