---
product_id: 392105484
title: "Plum 10% Niacinamide Face Serum with Rice Water | Vitamin B3 with Japanese Fermented Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance-Free | 1.01 Fl Oz"
brand: "plum"
price: "A$19"
currency: AUD
in_stock: true
reviews_count: 8
url: https://www.desertcart.com.au/products/392105484-plum-10-niacinamide-face-serum-with-rice-water-vitamin-b3
store_origin: AU
region: Australia
---

# Fermented Japanese Rice Water texture enhancer Lightweight, fast-absorbing serum 10% Niacinamide clarity boost Plum 10% Niacinamide Face Serum with Rice Water | Vitamin B3 with Japanese Fermented Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance-Free | 1.01 Fl Oz

**Brand:** plum
**Price:** A$19
**Availability:** ✅ In Stock

## Summary

> ✨ Unlock your skin’s natural radiance with science & tradition 🌾

## Quick Answers

- **What is this?** Plum 10% Niacinamide Face Serum with Rice Water | Vitamin B3 with Japanese Fermented Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance-Free | 1.01 Fl Oz by plum
- **How much does it cost?** A$19 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.au](https://www.desertcart.com.au/products/392105484-plum-10-niacinamide-face-serum-with-rice-water-vitamin-b3)

## Best For

- plum enthusiasts

## Why This Product

- Trusted plum brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Gentle Yet Powerful:** Fragrance-free, non-greasy formula suitable for all skin types, including sensitive skin—use day & night.
- • **Multi-Tasking Marvel:** Enriched with caffeine, squalane & vitamin E to soothe inflammation, boost elasticity, and strengthen skin barrier.
- • **Ancient Japanese Glow:** Infused with fermented rice water to refine pores, brighten complexion, and protect against sun damage.
- • **Clean Beauty Commitment:** 100% vegan, cruelty-free, and free from parabens, phthalates, synthetic colors & essential oils—pure skincare confidence.
- • **Blemish-Busting Brilliance:** Clinically potent 10% Niacinamide targets acne, post-acne marks & excess sebum for visibly clearer skin.

## Overview

Plum’s 10% Niacinamide Face Serum combines a high concentration of Vitamin B3 with Japanese fermented rice water to clarify, brighten, and soothe all skin types. This fragrance-free, lightweight serum absorbs quickly to reduce blemishes, minimize pores, and protect skin from sun damage while strengthening the skin barrier with caffeine, squalane, and vitamin E. Vegan, cruelty-free, and free from harmful additives, it’s a daily essential for a clear, radiant complexion.

## Description

desertcart.com: Plum 10% Niacinamide Face Serum with Rice Water | Vitamin B3 with Japanese Fermented Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance-Free | 1.01 Fl Oz : Beauty & Personal Care

Review: Perfect product - I’ve been using the Plum 10% Niacinamide Serum for a little over three weeks now, and I’m honestly happy with the results. The texture is lightweight and absorbs quickly without leaving any sticky feeling, which is a big plus for me. I have combination skin and it hasn’t caused any breakouts or irritation. I noticed my skin looks more even and calmer, especially around areas where I usually get small blemishes. The rice water seems to give a subtle brightness, not an instant glow but a healthy look over time. Since it’s fragrance-free, it feels very gentle and suitable for everyday use, even for sensitive skin. I use it both morning and night before my moisturizer, and it layers well with other products. Overall, a good niacinamide serum at this price point and I’d definitely repurchase.
Review: Gentle for skin - Plum’s 10% Niacinamide Face Serum combines Vitamin B3 with Japanese rice water for clear, glowing skin. It targets blemishes, evens skin tone, and brightens without any fragrance. Gentle and suitable for all skin types, this serum helps keep skin smooth and radiant with a light, non-greasy feel.

## Features

- About The Product: Plum 10% niacinamide face serum that clarifies and brightens skin by actively working on blemishes & post acne marks, soothing active acne and regulating sebum production for all skin types, and also fragrance-free! It also contains Fermented Rice Water (Japanese Sake) that improves skin texture & brightness, minimizes appearance of pores and protects from sun damage
- Key Ingredient Present: Plum has made a clever concoction of Niacinamide, Rice Ferment, Caffeine & Squalane that has been thoughtfully formulated to not only target spots, but also boost skin barrier health, soothe acne and protect against sun damage. A real multi-tasking face serum also fortified with plant-derived Squalane, Caffeine & Vitamin E - they help soothe skin, improve its elasticity & prevent inflammation.
- Effects Of Ingredient: This serum is free of synthetic colors, artificial fragrances & essential oils. Quick absorbing, non-greasy, fragrance-free face serum that’s suitable for all skin types - perfect for daily usage.
- How To Use: Take 2-3 drops and pat the Niacinamide face serum into your skin. Best used after cleansing and before moisturizing. Ensure the serum is fully absorbed before layering. Can be used day and night.
- About Plum: Plum is inspired by the goodness in nature, and driven by the desire to be good and do good. Plum 10% Niacinamide Face Serum with Rice Water is 100% vegan and cruelty-free. No parabens, phthalates or other doubtfuls - in any product.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B097RBPTRH |
| Active Ingredients | caffeine,niacinamide,squalane,vitamin b3,vitamin e |
| Best Sellers Rank | #375,159 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #6,899 in Facial Serums |
| Brand | Plum |
| Brand Name | Plum |
| Customer Reviews | 4.3 out of 5 stars 4,099 Reviews |
| Item Form | Drop |
| Item Volume | 30 Milliliters |
| Item Weight | 30 Milligrams |
| Manufacturer | Plum |
| Material Features | Vegan |
| Material Type Free | Fragrance-free |
| Number of Items | 1 |
| Recommended Uses For Product | Soothing,Acne,Blemishes,Provides Vitamins |
| Scent | Niacinamide Serum |
| Scent Name | Niacinamide Serum |
| Skin Type | All |
| Special Ingredients | vitamin_e |
| Target Use Body Part | Face |
| UPC | 606120746141 |
| Unit Count | 1.01 Fluid Ounces |
| Use for | Face |

## Product Details

- **Skin Type:** All
- **Use for:** Face
- **Scent:** Niacinamide Serum
- **Special Ingredients:** vitamin_e
- **Brand:** Plum

## Images

![Plum 10% Niacinamide Face Serum with Rice Water | Vitamin B3 with Japanese Fermented Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance-Free | 1.01 Fl Oz - Image 1](https://m.media-amazon.com/images/I/51G7Il-vTWL.jpg)
![Plum 10% Niacinamide Face Serum with Rice Water | Vitamin B3 with Japanese Fermented Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance-Free | 1.01 Fl Oz - Image 2](https://m.media-amazon.com/images/I/51TNi1mu7YL.jpg)
![Plum 10% Niacinamide Face Serum with Rice Water | Vitamin B3 with Japanese Fermented Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance-Free | 1.01 Fl Oz - Image 3](https://m.media-amazon.com/images/I/51VDOzS6YrL.jpg)
![Plum 10% Niacinamide Face Serum with Rice Water | Vitamin B3 with Japanese Fermented Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance-Free | 1.01 Fl Oz - Image 4](https://m.media-amazon.com/images/I/61qf8MqU38L.jpg)
![Plum 10% Niacinamide Face Serum with Rice Water | Vitamin B3 with Japanese Fermented Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance-Free | 1.01 Fl Oz - Image 5](https://m.media-amazon.com/images/I/61w0K7Vkl5L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Perfect product
*by F***R on January 25, 2026*

I’ve been using the Plum 10% Niacinamide Serum for a little over three weeks now, and I’m honestly happy with the results. The texture is lightweight and absorbs quickly without leaving any sticky feeling, which is a big plus for me. I have combination skin and it hasn’t caused any breakouts or irritation. I noticed my skin looks more even and calmer, especially around areas where I usually get small blemishes. The rice water seems to give a subtle brightness, not an instant glow but a healthy look over time. Since it’s fragrance-free, it feels very gentle and suitable for everyday use, even for sensitive skin. I use it both morning and night before my moisturizer, and it layers well with other products. Overall, a good niacinamide serum at this price point and I’d definitely repurchase.

### ⭐⭐⭐⭐ Gentle for skin
*by R***N on November 5, 2024*

Plum’s 10% Niacinamide Face Serum combines Vitamin B3 with Japanese rice water for clear, glowing skin. It targets blemishes, evens skin tone, and brightens without any fragrance. Gentle and suitable for all skin types, this serum helps keep skin smooth and radiant with a light, non-greasy feel.

### ⭐⭐⭐⭐⭐ Serum
*by R***N on January 14, 2026*

Good ingredients

## Frequently Bought Together

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*Product available on Desertcart Australia*
*Store origin: AU*
*Last updated: 2026-03-08*