RimmelLondon Lasting Finish 25HR - 400 Natural Beige - Foundation, 25-Hour Wear, Full Coverage, Waterproof, 1oz

I hope this never gets discontinued!! It used to be sold in drugstores but is now only available online, so I hope it is not on its way to being extinct! I have been using this for so many years, I can't find any other brand that goes on my skin so perfectly and smoothly without looking grainy or too matte or textured, etc. It is absolutely perfect with the best coverage and staying power.

I first went a little too heavy and didn’t love the look, but when put on lightly with a brush and only added to where/if needed, this foundation is the best! Beautiful finish, coverage and staying power. Love it.

Coverage: This product offers excellent coverage and conceals imperfections with ease for a flawless complexion.Longevity: This foundation stays put for hours on end as long as you don't sweat or get it wet.Texture: With its smooth texture, this foundation blends seamlessly onto the skin, providing coverage without feeling heavy or cakey.Drawbacks: It lacks sweat resistance and can dry up, accentuating creases around the mouth and eyes throughout the day.Final Thoughts: Overall, this product is a solid choice for those seeking long-lasting coverage, but occasional touch-ups may be necessary (especially in the summer) to maintain a seamless finish.

I started using Rimmel foundation years ago, and after stores quit carrying it I checked on eBay and Amazon and have been able to find it although the price is 3 times more now, but still cheaper than some brands. I do like this makeup and it last throughout the day, dries quickly and protects your skin all day long.

I love the full coverage

Nice medium coverage but the fragrance is over powering for me. I prefer unscented.

I love this foundation. I’m 48 and my skin is very sensitive but this foundation is perfect for aging, texture skin and the price is perfect. I truly recommend it!👍🏻👍🏻👍🏻

Long lasting all day