---
product_id: 258008236
title: "Brow Power Universal"
brand: "it cosmetics"
price: "A$45"
currency: AUD
in_stock: true
reviews_count: 8
category: "It Cosmetics"
url: https://www.desertcart.com.au/products/258008236-brow-power-universal
store_origin: AU
region: Australia
---

# Long-lasting, budge-proof formula Infused with biotin & antioxidants Oval tip mimics real hair Brow Power Universal

**Brand:** it cosmetics
**Price:** A$45
**Availability:** ✅ In Stock

## Summary

> ✏️ Shape your story with brows that speak volumes!

## Quick Answers

- **What is this?** Brow Power Universal by it cosmetics
- **How much does it cost?** A$45 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.au](https://www.desertcart.com.au/products/258008236-brow-power-universal)

## Best For

- it cosmetics enthusiasts

## Why This Product

- Trusted it cosmetics brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Budge-Proof Wear:** All-day staying power that won’t smudge or fade
- • **Nourishing Formula:** Biotin and antioxidants promote healthier, fuller brows
- • **Precision Oval Tip:** Mimics natural hair for ultra-realistic brows
- • **Built-in Spoolie Brush:** Effortlessly blend and shape for polished perfection
- • **Universal Shade Adaptability:** Adjusts color intensity with pressure for perfect match

## Overview

IT Cosmetics Brow Power Eyebrow Pencil features a unique oval tip that mimics real hair and adapts to your brow color with pressure. Its long-lasting, budge-proof formula is enriched with biotin and antioxidants to nourish and enhance brow health. Complete with a built-in spoolie brush, it delivers natural, polished brows that last all day, perfect for every hair color and brow style.

## Description

desertcart.com: IT Cosmetics Brow Power Universal Brown Eyebrow Pencil (Brunette) - Long-Lasting, Budge-Proof, Nourishing Biotin & Antioxidants, Easy to Apply & Adjustable, Natural Brow Makeup, Built-in Spoolie : Beauty & Personal Care

Review: For a natural, well-groomed brow, this is the best! - This is the best pencil! I have tried a number of other pencil brands and colors, but IT Cosmetics brow provides the best, most natural look. I tend to scoff at anything called "universal" -- yeah, right! -- but the universal taupe blends perfectly. The color match is important for me because I have a hole in my right eyebrow, just at the arch, and rely on pencil to fill it in. If the color is off, the fix shows. The product texture is both creamy and waxy, so it goes on easily, but stays put and works almost like its own pomade to keep your brows in shape without being stiff or smudging. In short, It Cosmetics knocked it out of the park with this one!
Review: Perfect eyebrow coloring - Love this product to fill in my eyebrows I have blonde hair and it’s great because this isn’t too dark. Gives my eyebrows definition without looking scary. Overall great product and level of creaminess for application.

## Features

- WHY YOU’LL LOVE IT - Featuring an exclusive oval tip that mimics real hair, this universal brow pencil adjusts to your eyebrow color based on pressure. Long-lasting eyebrow pencil comes in four shades to match all hair colors and cover grays
- BENEFITS - The budge-proof brow formula adheres to skin for natural-looking, long-lasting eyebrows. The built-in spoolie brush helps create polished, flawless brow perfection with ease. Even if you have thin eyebrows, sparse eyebrows or no eyebrows at all, the longwearing formula ensures natural-looking brows that last
- BROW-ENHANCING INGREDIENTS - Infused with biotin, a B vitamin known to promote healthier-looking hair and skin, this brow pencil helps you achieve your most beautiful, full eyebrows with every precise stroke. Also formulated with Saw Palmetto to condition skin and Antioxidants to help reduce the appearance of visible signs of skin damage and aging
- BEAUTY TIPS - Brow Power is super customizable! It can match any hair color based on pressure. Apply softer strokes of Brow Power Universal Eyebrow Pencil for lighter hair colors (like blonde and gray eyebrows) and press harder for darker tones (brown and black) —the harder you press, the deeper your color
- "HOW TO APPLY - For perfect brows, start your eyebrow aligned with the edge of your nose. The arch should line with the outer edge of your iris, and the tail end should extend to the outer corner of your eye. Use soft, feathery strokes to fill in your brows completely. Then, add some short, upward strokes to the top of your brows to add even more fullness. "

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B08KGPHG4J |
| Age Range Description | Adult |
| Best Sellers Rank | #5,129 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #58 in Eyebrow Color |
| Brand | IT Cosmetics |
| Brand Name | IT Cosmetics |
| Color | Universal Dark Brunette |
| Container Type | Tube |
| Coverage | buildable |
| Customer Reviews | 4.6 out of 5 stars 6,595 Reviews |
| Finish Type | Polished |
| Global Trade Identification Number | 03605972320551 |
| Item Dimensions | 0.67 x 0.91 x 5.63 inches |
| Item Form | Pencil |
| Item dimensions L x W x H | 0.67 x 0.91 x 5.63 inches |
| Manufacturer | IT Cosmetics |
| Material Feature | Natural |
| Material Features | Natural |
| Number of Items | 1 |
| Other Special Features of the Product | Long Lasting |
| Product Benefits | Budge-proof formula adheres to skin for natural-looking brows & built-in spoolie brush creates polished perfection. Product Benefits Budge-proof formula adheres to skin for natural-looking brows & built-in spoolie brush creates polished perfection. See more |
| Skin Tone | Fair |
| Skin Type | All |

## Product Details

- **Brand:** IT Cosmetics
- **Color:** Universal Dark Brunette
- **Item Form:** Pencil
- **Material Feature:** Natural

## Images

![Brow Power Universal - Image 1](https://m.media-amazon.com/images/I/71garLshpOL.jpg)

## Available Options

This product comes in different **Color** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ For a natural, well-groomed brow, this is the best!
*by M***B on September 4, 2025*

This is the best pencil! I have tried a number of other pencil brands and colors, but IT Cosmetics brow provides the best, most natural look. I tend to scoff at anything called "universal" -- yeah, right! -- but the universal taupe blends perfectly. The color match is important for me because I have a hole in my right eyebrow, just at the arch, and rely on pencil to fill it in. If the color is off, the fix shows. The product texture is both creamy and waxy, so it goes on easily, but stays put and works almost like its own pomade to keep your brows in shape without being stiff or smudging. In short, It Cosmetics knocked it out of the park with this one!

### ⭐⭐⭐⭐⭐ Perfect eyebrow coloring
*by L***N on March 30, 2026*

Love this product to fill in my eyebrows I have blonde hair and it’s great because this isn’t too dark. Gives my eyebrows definition without looking scary. Overall great product and level of creaminess for application.

### ⭐⭐⭐⭐⭐ It Great Cosmetics
*by B***. on January 2, 2026*

This is a great eyebrow pencil. Goes on smooth and last all day. The color is perfect on my grey eyebrows. Not too dark looks natural.

## Frequently Bought Together

- IT Cosmetics Brow Power Eyebrow Pencil - Universal Shades - Long-Lasting, Budge-Proof Formula - With Biotin - Natural-Looking Brows - Built-in Spoolie Brush
- IT Cosmetics Your Skin But Better CC+ Cream Illumination - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscreen Radiant Finish 1.08 fl oz
- IT Cosmetics Your Skin But Better CC+ Cream - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscreen - Natural Finish - 1.08 fl oz

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**Shop now:** [https://www.desertcart.com.au/products/258008236-brow-power-universal](https://www.desertcart.com.au/products/258008236-brow-power-universal)

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*Product available on Desertcart Australia*
*Store origin: AU*
*Last updated: 2026-05-08*