--- product_id: 191556403 title: "Rust-Oleum 710 Elastomeric Roof Coating, 5 Gallon, White" brand: "rust-oleum" price: "A$401" currency: AUD in_stock: true reviews_count: 8 category: "Rust Oleum" url: https://www.desertcart.com.au/products/191556403-rust-oleum-710-elastomeric-roof-coating-5-gallon-white store_origin: AU region: Australia --- # 84% initial reflectivity Rain resistant in 6 hours Meets ASTM D 6083 durability Rust-Oleum 710 Elastomeric Roof Coating, 5 Gallon, White **Brand:** rust-oleum **Price:** A$401 **Availability:** βœ… In Stock ## Summary > πŸ› οΈ Seal the deal with Rust-Oleum β€” your roof’s new cool factor! ## Quick Answers - **What is this?** Rust-Oleum 710 Elastomeric Roof Coating, 5 Gallon, White by rust-oleum - **How much does it cost?** A$401 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.com.au](https://www.desertcart.com.au/products/191556403-rust-oleum-710-elastomeric-roof-coating-5-gallon-white) ## Best For - rust-oleum enthusiasts ## Why This Product - Trusted rust-oleum brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - β€’ **Cool Roof, Cooler Vibes:** Keeps your roof up to 50Β°F cooler, making your top floor more comfortable during heat waves. - β€’ **Rain or Shine, Ready to Perform:** Waterproof and rain resistant in just 6 hours for fast, reliable protection. - β€’ **Reflect the Heat, Not the Bills:** High 84% initial reflectivity slashes rooftop heat and energy costs. - β€’ **Built to Last, Backed by Standards:** Exceeds ASTM D 6083 for superior weathering and dirt resistance. - β€’ **Effortless Application, Professional Finish:** Smooth, fast-drying acrylic formula that rolls on easily and cleans up with water. ## Overview Rust-Oleum 710 Elastomeric Roof Coating is a premium, white acrylic coating designed to reflect up to 84% of solar heat, waterproof your roof within 6 hours, and provide long-lasting protection that meets ASTM D 6083 standards. Ideal for metal, asphalt, and single-ply roofs, it’s easy to apply, fast drying, and proven to reduce rooftop temperatures by up to 50Β°F, enhancing energy efficiency and roof longevity. ## Description Rust-Oleum 710 Elastomeric Roof Coating provides a high initial reflectivity value of 80%, energy efficiency, long term durability and excellent resistance to weathering and dirt pick-up. Meets and/or exceeds the standards established in ASTM D 6083. Waterproofs and weatherproofs metal, weathered single-ply, asphalt built-up and modified bitumen roofing systems. Review: Great product -- works as advertised!!! - SUMMARY: Applied this to an EPDM rubber membrane roof on a Washington, DC rowhouse. The black rubber membrane used to be burning hot in the sun. Now it's cool to the touch. Easy to apply, and working great for the first month. Definitely requires two or more coats. 5 gallons covered about 960 square feet (2 coats X 480 sq. ft. roof). LONG VERSION In total this took one person about 10 hours over three days to put two coats on a 480 square foot roof. Goes on easy, cleans up with water just like any exterior-grade latex paint. Day 1 was cleaning and repairing. I used a hose rather than a pressure washer to avoid damaging the rubber membrane, and an old broom to gently scrub the surface. Washed every nook and cranny twice. After drying, I applied roofing caulk to every loose bit of membrane. Time = 3 hours. Day 2 was the first coat. I spent more to buy single gallons so that my DIY self wouldn't have to haul one giant 5-gallon bucket up a ladder. Brush-painted all the edges and around the HVAC unit on the roof. Used a 3/8" utility grade roller with 5-foot extension handle. Rolled on just like any moderately-thick paint would. It dried FAST (humidity was low) and was dry to the touch in 30 minutes, so I had to be careful and not pour too much into the roller pan at once or else it would skin over before I was done. Time = 4 hours including set-up and clean up. Day 3 was the second coat, same as the first but a little easier because I had all the equipment in place and the experience from Day 1. A small amount of black still showed through. I decided to skip the third coat because I was out of paint and the roof was cool to the touch already. Tip: Wear sunglasses! It was crazy bright up there with one coat already on. Time = 3 hours including clean up. One month later: No run-off, drips, or other visible damage after multiple rainy days. The top floor of the house is staying nice and cool, although the weather hasn't gotten very hot here yet. The real test will be the 98 degree and sunny days in July. The roof is at least 50 degrees cooler than before but it's hard to say exactly how that's impacting the interior temperature. See picture for how well the FIRST coat covers the black membrane. This was after I used one gallon on an area about 12 x 18 feet. If I remember, I will try to update this post in 6 months once we've made it through summer. UPDATE: 4 months later and the house feels significantly cooler in heat waves. Although it's hard to be sure, I would estimate there's been a 5-8 degree reduction (Fahrenheit) in the temperature on the top floor of the house this summer as compared with last summer. Definitely will use again as needed! Review: Good body to it, goes on smoothly, takes a little while to dry - This product was the most affordable of the roof coatings that I shopped. I therefore started by ordering just 5 gallons in order to give it a try before spending anymore time or money on it. I needed a rubberized product that I could paint over asphalt architectural shingles, in order to reduce the heat absorption of my Florida roof and at the same time increase the life expectancy of my shingles. I am happy to report that this product goes on smoothly with good body and coverage. It has the affect of reflecting most of the sun's energy right back where it came from while sealing all nokes and crannies in and around the shingles. It will also stop the continued erosion of the shingle coating. Before applying the white coating I would burn my hand when touching the shingles on a sunny day. After applying it, I can rest my hand on my roof on the sunniest day and it actually feels cool. This is after just one coat. I do think for appearance sake my roof would look more even and finished with a second thin coat. And I do like the bright white finish. I have been wanting to do this project for a long time but had been dreading it. I thought it would be much more difficult. What a relief to go into the stormy season with this upgrade. I couldn't give the product a 5 star rating for longevity or endurance because it was applied only a few months ago. I will update my review after some time and some storms have passed.... Additional information, now that some time has passed I can report that this product works wonderfully on the architectural shingles and on my metal roofs. It grabs the roof and becomes a part of it. I was right about needing a thin second coat. It makes a big difference in appearance and in weather proofing. But the second coat spreads so far that it goes on very quickly and easily and, thankfully affordably. A note of caution; don't make the first coat too thick or it takes a couple of days to completely dry and be rain safe. I tried putting a thick first coat on my metal roof to save time and it didn't completely dry a day later when we got a rain shower. Most of it did wash off. Remember, it is water based. However, having learned that lesson and applying thin coats and not leaving thick spots, this stuff is amazing once it is dry. It is as sturdy and rubbery as the sole of your tennis shoe. It says 6 hours to be rain proof but it is really more like 18 hours so check your weather forecast carefully before you start to apply it. ## Features - 84% initial reflectivity - 74% Weathered reflectivity - Rain resistant in 6 hours ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B077MZGTZ4 | | Age Range Description | Adult | | Best Sellers Rank | #22,524 in Automotive ( See Top 100 in Automotive ) #9 in RV Roof Coating | | Brand | Rust-Oleum | | Brand Name | Rust-Oleum | | Color | White | | Color Code | White | | Container Type | Pail | | Coverage | 1.5 gal./100 sq. ft. for the 1st coat and 1.5 gal./100 sq. ft. for the 2nd coat | | Customer Reviews | 4.6 out of 5 stars 592 Reviews | | Dry Time In Hours | 24 | | Finish Type | White | | Full Cure Time | 6 hours | | Included Components | 1 x 4.75-Gallon Pail | | Indoor Outdoor Usage | Outdoor | | Is Waterproof | True | | Item Form | Liquid | | Item Type Name | Roof Coating | | Item Volume | 5 gallons | | Manufacturer | Rust-Oleum | | Model Name | Rust-Oleum 710 Elastomeric Roof Coating | | Model Number | 301994 | | Paint Type | Acrylic | | Part Number | 301994 | | Size | 640 Fl Oz (Pack of 1) | | Special Feature | Fast-Drying, Low Temperature Flexibility, Resists Dirt and Weathering, Strong Reflectivity, Waterproof Seal Special Feature Fast-Drying, Low Temperature Flexibility, Resists Dirt and Weathering, Strong Reflectivity, Waterproof Seal See more | | Special Features | Fast-Drying, Low Temperature Flexibility, Resists Dirt and Weathering, Strong Reflectivity, Waterproof Seal | | Specific Uses For Product | Exterior | | Surface Recommendation | Roofing | | UPC | 020066324285 | | Unit Count | 640 Fluid Ounces | | Water Resistance Level | Waterproof | ## Product Details - **Brand:** Rust-Oleum - **Color:** White - **Finish Type:** White - **Item Volume:** 5 gallons - **Paint Type:** Acrylic - **Size:** 640 Fl Oz (Pack of 1) - **Specific Uses For Product:** Exterior - **Surface Recommendation:** Roofing - **Unit Count:** 640 Fluid Ounces ## Images ![Rust-Oleum 710 Elastomeric Roof Coating, 5 Gallon, White - Image 1](https://m.media-amazon.com/images/I/81CaOSwHj-L.jpg) ![Rust-Oleum 710 Elastomeric Roof Coating, 5 Gallon, White - Image 2](https://m.media-amazon.com/images/I/71vvuytpONL.jpg) ![Rust-Oleum 710 Elastomeric Roof Coating, 5 Gallon, White - Image 3](https://m.media-amazon.com/images/I/81nrJdytRlL.jpg) ![Rust-Oleum 710 Elastomeric Roof Coating, 5 Gallon, White - Image 4](https://m.media-amazon.com/images/I/719RCgciuDL.jpg) ## Available Options This product comes in different **Pattern, Size** options. ## Questions & Answers **Q: Work on my motor home soft roof?** A: I used on a metal roof and worked great.Applied with paint roller and coated twice. **Q: Picture is a 5 Gallon bucket and product name is 128 Fl Oz, what is supplied?** A: its a 5 gallon bucket, I never looked at oz, its heavy **Q: Will this work for a RV roof** A: Yes. **Q: What is the estimated coverage ?** A: After detailing and priming, coverage of the 750 Elastomeric Coating is 1.5 gal./100 square feet for the 1st coat and 1.5 gal./100 square feet for the 2nd coat at 24 wet mils per coat. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Great product -- works as advertised!!! *by B***N on May 12, 2026* SUMMARY: Applied this to an EPDM rubber membrane roof on a Washington, DC rowhouse. The black rubber membrane used to be burning hot in the sun. Now it's cool to the touch. Easy to apply, and working great for the first month. Definitely requires two or more coats. 5 gallons covered about 960 square feet (2 coats X 480 sq. ft. roof). LONG VERSION In total this took one person about 10 hours over three days to put two coats on a 480 square foot roof. Goes on easy, cleans up with water just like any exterior-grade latex paint. Day 1 was cleaning and repairing. I used a hose rather than a pressure washer to avoid damaging the rubber membrane, and an old broom to gently scrub the surface. Washed every nook and cranny twice. After drying, I applied roofing caulk to every loose bit of membrane. Time = 3 hours. Day 2 was the first coat. I spent more to buy single gallons so that my DIY self wouldn't have to haul one giant 5-gallon bucket up a ladder. Brush-painted all the edges and around the HVAC unit on the roof. Used a 3/8" utility grade roller with 5-foot extension handle. Rolled on just like any moderately-thick paint would. It dried FAST (humidity was low) and was dry to the touch in 30 minutes, so I had to be careful and not pour too much into the roller pan at once or else it would skin over before I was done. Time = 4 hours including set-up and clean up. Day 3 was the second coat, same as the first but a little easier because I had all the equipment in place and the experience from Day 1. A small amount of black still showed through. I decided to skip the third coat because I was out of paint and the roof was cool to the touch already. Tip: Wear sunglasses! It was crazy bright up there with one coat already on. Time = 3 hours including clean up. One month later: No run-off, drips, or other visible damage after multiple rainy days. The top floor of the house is staying nice and cool, although the weather hasn't gotten very hot here yet. The real test will be the 98 degree and sunny days in July. The roof is at least 50 degrees cooler than before but it's hard to say exactly how that's impacting the interior temperature. See picture for how well the FIRST coat covers the black membrane. This was after I used one gallon on an area about 12 x 18 feet. If I remember, I will try to update this post in 6 months once we've made it through summer. UPDATE: 4 months later and the house feels significantly cooler in heat waves. Although it's hard to be sure, I would estimate there's been a 5-8 degree reduction (Fahrenheit) in the temperature on the top floor of the house this summer as compared with last summer. Definitely will use again as needed! ### ⭐⭐⭐⭐⭐ Good body to it, goes on smoothly, takes a little while to dry *by E***D on April 16, 2024* This product was the most affordable of the roof coatings that I shopped. I therefore started by ordering just 5 gallons in order to give it a try before spending anymore time or money on it. I needed a rubberized product that I could paint over asphalt architectural shingles, in order to reduce the heat absorption of my Florida roof and at the same time increase the life expectancy of my shingles. I am happy to report that this product goes on smoothly with good body and coverage. It has the affect of reflecting most of the sun's energy right back where it came from while sealing all nokes and crannies in and around the shingles. It will also stop the continued erosion of the shingle coating. Before applying the white coating I would burn my hand when touching the shingles on a sunny day. After applying it, I can rest my hand on my roof on the sunniest day and it actually feels cool. This is after just one coat. I do think for appearance sake my roof would look more even and finished with a second thin coat. And I do like the bright white finish. I have been wanting to do this project for a long time but had been dreading it. I thought it would be much more difficult. What a relief to go into the stormy season with this upgrade. I couldn't give the product a 5 star rating for longevity or endurance because it was applied only a few months ago. I will update my review after some time and some storms have passed.... Additional information, now that some time has passed I can report that this product works wonderfully on the architectural shingles and on my metal roofs. It grabs the roof and becomes a part of it. I was right about needing a thin second coat. It makes a big difference in appearance and in weather proofing. But the second coat spreads so far that it goes on very quickly and easily and, thankfully affordably. A note of caution; don't make the first coat too thick or it takes a couple of days to completely dry and be rain safe. I tried putting a thick first coat on my metal roof to save time and it didn't completely dry a day later when we got a rain shower. Most of it did wash off. Remember, it is water based. However, having learned that lesson and applying thin coats and not leaving thick spots, this stuff is amazing once it is dry. It is as sturdy and rubbery as the sole of your tennis shoe. It says 6 hours to be rain proof but it is really more like 18 hours so check your weather forecast carefully before you start to apply it. ### ⭐⭐⭐⭐⭐ Excellent adhesive properties *by M***E on July 11, 2026* I purchased this to help a friend coat his trailer I will say that it was real thick and covered extra well As far as the 10 year warranty check back with me in 9 years ## Frequently Bought Together - Rust-Oleum 4.75 Gallon 301994 Elastomeric Roof Coating, 710 White - Pro Grade - Paint Roller Covers - 1/2 X 9 Inch Microfiber 6 Pack - Pro Grade, Paint Brushes, 5-Piece, Paint Brush Set: Flat & Angle Brushes for Latex and Oil Paints, Stains, Interior & Exterior Home Improvement --- ## Why Shop on Desertcart? - πŸ›’ **Trusted by 1.3+ Million Shoppers** β€” Serving international shoppers since 2016 - 🌍 **Shop Globally** β€” Access 737+ million products across 21 categories - πŸ’° **No Hidden Fees** β€” All customs, duties, and taxes included in the price - πŸ”„ **15-Day Free Returns** β€” Hassle-free returns (30 days for PRO members) - πŸ”’ **Secure Payments** β€” Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** β€” Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.com.au/products/191556403-rust-oleum-710-elastomeric-roof-coating-5-gallon-white](https://www.desertcart.com.au/products/191556403-rust-oleum-710-elastomeric-roof-coating-5-gallon-white) --- *Product available on Desertcart Australia* *Store origin: AU* *Last updated: 2026-09-07*