Retail Management: A Strategic Approach
Product ID: 157144768
🎯Targeted retail management focus
📊Comprehensive strategic insights
📘Hardcover durability
A$623
1
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Description
📈 Elevate your retail game with strategy that sells itself!
- DATA DRIVEN DECISIONS - Leverage customer targeting and situation analysis to outsmart competitors.
- LOCATION INTELLIGENCE - Choose store locations that maximize foot traffic and sales potential.
- MASTER RETAIL STRATEGY - Navigate the retail landscape with proven frameworks and real-world tactics.
- CAREER BOOSTING CONTENT - Gain insider career advice to elevate your retail management trajectory.
- MERCHANDISE PRICING MASTERY - Optimize product mix and pricing strategies for maximum profitability.
Retail Management: A Strategic Approach (11th Edition) by Barry Berman and Joel R. Evans is a hardcover textbook offering a comprehensive guide to mastering retail strategy. Covering everything from customer targeting and location selection to merchandise management and pricing, this edition equips readers with actionable insights and career advice to thrive in the competitive retail industry.
Specifications
| Best Sellers Rank | #4,874,250 in Books ( See Top 100 in Books ) #1,513 in Retailing Industry (Books) #57,128 in Business & Finance |
| Customer Reviews | 4.7 4.7 out of 5 stars (23) |
| Dimensions | 1.3 x 8.7 x 11 inches |
| Edition | 11th |
| ISBN-10 | 0136087582 |
| ISBN-13 | 978-0136087588 |
| Item Weight | 3.6 pounds |
| Language | English |
| Print length | 654 pages |
| Publication date | January 1, 2009 |
| Publisher | Pearson College Div |
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